Did you hear the news this week about
 HuffingtonPost.com? It was purchased by AOL
 for $ 315 million dollars.

 Websites like YouTube, Google, and Facebook
 went from being a mere idea, to being worth
 $ Billions in just a few years.

 And there are millions of work at home
 entrepreneurs that are earning 6 and 7 figures
 from their kitchen tables every single day.

 What do they know that you don't know?

 The Art of Partnering.

 Can you imagine what it would be like to
 have over 1 million visitors to your web site
 in a matter of a few days? Well it's possible
 if you have the right strategies.

 One of the best ways to get free traffic is to
 set up an affiliate program. This gives a
 greater incentive for people to send traffic
 to your web site.

 If I had this information just a few years ago,
 I would have earned quadruple the amount of
 money and it would have been much easier
 to get new products in the hands of the
 people who truly needed them.

 If you have an online business or are
 intending to start one in the near future, you
 cannot afford to ignore what Max Simon has
 to say about harnessing the power of
 partnerships.

 Today is the LAST DAY you can join
 Max Simon's Affiliate Tribe and I want
 to strongly encourage you to do it.

 This is the best program I have ever
 seen for inspiring other people to endorseyou,
 promote you, and sell your products
 & programs for you.

 Which will translate to a huge new email
 list for you and the ability to make more
 money than you ever have before.

 https://selfcentered.infusionsoft.com/go/at/a879

 He has a crazy 5X TIMES your money
 back guarantee so you have nothing to
 lose and everything to gain.

 And I'm adding a little extra incentive for
 you to take action today. I am including my
 program Double Your List when you enroll in
 Max's program through my link. That's a $197
 value that will bring new life to your biz.

 Simply email me a copy of your receipt to
 jill@doubleyourlist.com and I will send you
 access to all of the case studies and interviews.

 https://selfcentered.infusionsoft.com/go/at/a879

 And if you join this program before he closes,
 you also save $1,000.

 Plus you get over $6,085 worth of
 extra bonuses (including a ticket to
 his "How To Do Video Launches Live Event")

 Again, this program gets my highest
 recommendation and I stand behind
 it 100%.

 Today is your last chance to join. I hope
 you make the wise decision to do it...

 https://selfcentered.infusionsoft.com/go/at/a879

 Live Your Dreams,

 Jill Koenig

 DoubleYourList.com

 P.S. Max inspired his partners to
 promote him over 1.5 million times in
 this campaign. So clearly what he is
 teaching works like magic. Learn
 from this brilliant teacher... he will
 show you how to do this right.

 https://selfcentered.infusionsoft.com/go/at/a879

Here at Double Your List, we talk a lot about ‘growing’ your email list, but it is equally as important to keep the subscribers you currently have. It costs more time, effort and money to get a new subscriber than to take care of the ones you already have.

I bet you didn’t know that there are some very common, yet preventable mistakes being made every single day even by the veterans, that are causing your subscribers to unsubscribe or worse, report you as spam.

The good news is that if you are making these mistakes, they are easy to fix and prevent going forward.

In case you are wondering, I made two of these mistakes within the past month, and I created a checklist to follow whenever I send out a newsletter so that I won’t make them again.

Seven Costly But Preventable Email Marketing Mistakes

1. Not signing your email with your full first and last name.

Successful list building is ultimately relationship building and how can you build a relationship when you don’t even include your full name at the end of your email?

I know you may be on a first name basis with some of your readers, but probably not all of them and when you send the ever important newsletter or email promotion, your reader should not have to work recall how they know you.

This is fixable and you can prevent it by simply signing your first and last name in every email you send.

2. Confusing subject lines.

When you get an email from me, I make it easy to distinguish by the [Double Your List] at the beginning of every subject line. When you are skimming over the emails in your in box, you know the email is from me and you know I have another valuable lesson inside. I am shocked that more people don’t include their brand in brackets in the subject line of every email.

3. Sending your email ‘from’ a different email address than the subscriber signed up from.

I don’t want to mention any names because they are good friends but I subscribed to a particular woman’s newsletter. She was single at the time and all of the emails came from her. After she got engaged, all of a sudden, myeslf and all of her subscribers started getting emails from her fiance promoting HIS business ventures. I know adore them and I understood their businesses were merging but I wondered how many subscribers they lost because their readers misinterpreted the new emails as spam.

The emails came from a different email address and domain name. I’m sure many of those ever even made it through the spam filters

Just send your emails from the exact address you used when you sent the first email to your reader.

4. Not emailing your list frequently enough.

If you want to cultivate a thriving relationship with your subscribers, you have to keep in touch. In today’s fast paced
climate, once a month is not enough.

Weekly content rich newsletters are a necessity. No one will complain if you are consistently adding value. In fact, your reader subscribed because they needed you and now it’s time to deliver.

5. Lack of personalization in your newsletters.

Most of the lessons I share come from personal experience. Many of the lessons come from mistakes I have made that were costly to me and I don’t want you to make the same mistakes I did.

This allows my subscribers to relate to me also. The way to build trust is through honesty. I also share the most common costly mistakes I see other marketers make that they would never admit to anyone. Be real. Always add value.

6. Not asking your subscribers how they want your messages formatted.

There are many fancy, colorful templates available through the various newsletter service providers, however, with the growing popularity of smart phones, not everyone wants to read your emails in full color while sitting at their computer. In the last few years, technology has changed by leaps and bounds. Is your email marketing changing to cash in on these trends?

A certain millionaire marketer told me he teases the reader in the body of the email and creates a cliffhanger at
which point he places a link to read the rest of the lesson on his blog. If his reader wants the entire lesson, they must click the link and finish the rest of the article on his web site. He strongly encouraged me to do this.

Something about that didn’t feel right to me.

What I did do was survey my list and ask my subscribers how they wanted to receive my content. (the results of this case study and how I conducted the survey are contained inside the Double Your List program).

http://doubleyourlist.com/take-the-challenge/

The lesson: A large percentage of my subscribers wanted my emails in a very specific format so I modified my approach to ensure everyone gets the content according to their personal preference.

Find out what your readers want and give it to them. If you are not doing this, you are flushing money down the toilet. It doesn’t matter how many subscribers you have if they are not reading your emails.

7. Keep it short and sweet.

It is better to have one lesson, one topic and one outcome that each email is focused on. Each email should have a purpose.

One purpose.

It is better to chop up your content into several different emails than try to jam too much into one email. If you put too many offers and different types of content in one email, you confuse your reader and a confused mind does nothing.

To learn the best email list building secrets straight from the experts, grab your copy and begin today:

http://doubleyourlist.com/take-the-challenge/

Double Your List in 2011. Double Your List this month! Take the Double Your List Challenge.

Live Your Dreams,

Jill Koenig

Millionaire Mentor and Creator of DoubleYourList.com

http://doubleyourlist.com/take-the-challenge/

I hope that your year of 2010 was all that you dreamed it could
be. If it wasn’t, that’s okay, but it’s time to get serious about
your business and growing your email subscriber list.

One of the secrets to my success is that I love to use the down
time, (the time between now and New Year’s Day), to examine the
previous year, and set new goals for the coming year. I create my
action plan and then I embark upon a 30 Day Goal Blitz of massive
action, which creates so much momentum that nothing can stop me
from succeeding.

Now is the time to create your plan for 2011.

What is your plan for growing your community?

From Facebook to Twitter to your email list, what is your plan?

You have 9 days from now until January 1st, and I would recommend
if you have a goal of growing your email subscriber list, that
you spend some time studying the Double Your List case studies
and create your action plan. Download it to your computer today
and listen to 2 interviews each day. That will give you more than
enough to get your year off to a fast start.

http://doubleyourlist.com/take-the-challenge/
If you haven’t grabbed your copy of Double Your List, I suggest
you make it a gift to yourself. It’s the gift that keeps on
giving and will be the best investment you’ll make all year.

http://doubleyourlist.com/take-the-challenge/
Happy Holidays from the entire Faculty at Double Your List!

Live Your Dreams,

Jill Koenig

Millionaire Mentor
Creator of Double Your List

http://doubleyourlist.com/take-the-challenge/

Imagine never asking your spouse what makes them happy?
Imagine never taking the time to learn what any important
person in your life truly wants. Might that appear like a one
sided relationship? It certainly does to me and do you know
what I call those types of relationships?

Monologues. If only one side is doing the talking, that’s
what you have. Real communication requires both sides to
speak and both sides to listen. How healthy would any
relationship be without it being a two way street?

Not very healthy at all.

The same principle applies to your relationship with your
audience, your peers, your readers and your students.

So when it comes to your your audience, your readers, your
subscribers, try asking them what they want more of.

Alex Mandossian, one of the great masters of list building
and a Faculty Member of Double Your List popularized this
methodology and suggests you ask the question specifically
like this:

As an entrepreneur, what is your most important question about
growing your email subscriber list?

For this demonstration, your honest participation is needed.

Please ask your question below and I will show you the next
step for what to do after your audience responds.

If you want to see this process in action, you should post your question below in the comment section.

Live Your Dreams,

Jill Koenig

I will even go further by saying almost all success in anything is 90% Mindset.

The other 10% is tactics, however, and individual’s mindset drives the tactics.

In the history of running, it was long thought to be humanly impossible for man to complete a one mile run in less than 4 minutes. That is until 1954, when Roger Bannister became the first person ever to officially achieve it. Since that time, it has been achieved by many, fact an American by the name of Steve Scott has run a whopping 136 sub 4 minute miles.

What caused this sudden phenomenon of hundreds of people breaking through this long standing plateau?

Mindset.

Once runners actually saw it happen, they could truly believe it is now possible for human, and possibly for them. Once this barrier was broken, many were able to achieve it simply because the mental barrier had been broken.

List building is very similar to the 4 minute mile. When a person sees others achieving something, they are more likely to believe they can achieve it too.

So I rounded up several experts who doubled their email subscriber lists along with some of the brightest minds in business, list building and internet marketing to help instill the foundational lessons for exponential list and business growth.

As you listen to the Double Your List faculty of experts, decide which strategies you will commit to implementing. Post your comments below any blog post to enter the Double Your List Challenge.

Share your goals, commit to taking certain actions, whether it’s growing your subscriber list, improving your communication consistency, increasing your optin rate, conversions or profits.

Your active participation is critical to this challenge. Perhaps when you post your intention, a future joint venture partner will see your post and help you achieve your goal.

To be eligible for the Double Your List Challenge prize, you must be a customer on file in good standing.

Let’s do it!

Jill Koenig